Principle use: EXHIBITION SITE
Manufacturer: HAKUTEN
Credit: Supervision: Yoshiki Ishikawa / Styling: Fumiko Sakuhara / Website: 1-10 / Graphic Design: Norio Nakamura
Building site: Osaka, Panasonic Head Office
Total floor area: 96.6m2
Design period: 2020.05-10
Construction period: 2020.10
Duration: 2020.11.09-20
Photo: Masanori Kaneshita
In “Life Experience Square 2020”, Panasonic’s exhibition for their client corporations, with a theme of “Enjoy at Home” (-At your home, you can play and work whenever you want-), we planned a conceptual exhibition anticipating a new lifestyle, which does not display products in a conventional exhibition way.
Following the transition of working from the office to remote working, we could find convenience without limitation of working location, on the other hand, it is difficult to define work and private time because what we do at home are larger and we stay at home longer. For this situation, in collaboration with Yoshiki Ishikawa, a preventive measures researcher, we suggested a house model with a blank space named as “MA”, where you can switch your mood.
We arranged the MA space at the center of the house and small compartments with specific functions around the MA space. The small compartments, such as a business center where you can have a workout, a bathroom where you enjoy your hobbies deliver cozy places without limitation of a single function. The MA space at the center can be an introduction to come and go between the cozy places through the doors and can function as a time and space blank to switch a resident’s mood. The entrance, like an approach to a shrine where you wash your hands before entry, spaces around the house under the eaves which can be a running course, a dining room connecting inside and outside, a theater room, and the bedroom specializing in sleeping; these functions delivers a house with a new normal, where you can take the advantages of health and play.
We aimed to create a house to update the resident’s daily lives through a smooth transition of various moods such as connecting with society and enjoying your hobbies with the blank “MA” space.